PROFILE
Award-winning agency producer with 15+ years experience creating content for TV, digital and social media, managing budgets from $3K - $4M,
overseeing workflow across platforms with attention to detail and fostering a fun, collaborative environment from concept development through delivery in
which creative is king.
SKILLS
• Highly organized and self-motivated • Adept at anticipating challenges and problem-solving
• Remaining calm under pressure • Proactive leadership, clear communication and adaptability
EXPERIENCE
Contracted at Google Brand Studio (via Pro Unlimited), Los Angeles, CA October 2023 — Present
• YiS 2023 Social: Most Searched Songwriter: Taylor Swift :90, Most Searched Performance: Beyoncé :90, Stan Cuts and Polls, Teasers
Executive Producer, TBWA\Chiat\Day, Los Angeles, CA April 2023 — September 2023
• Overseeing production and mentoring producers across DirecTV, Fisher-Price, Behr and Levi’s
Senior Broadcast + Integrated Content Producer, Freelance, Los Angeles March 2012 — March 2023
• Creating detailed schedules, ballparks and estimates, managing budgets, expectations, resourcing, Statements of Work, licensing and legal agreements
• Staying up-to-date on the latest production practices, health and safety protocols and talent contracts
• Leading meetings with clients, senior management, production teams and outside vendors; working with cross-functional teams to ensure assets are
delivered across all platforms, mentoring agency talent
• Advocating for innovative and diverse storytellers, up-and-coming directors, editors, animators and artists
Contracted at Google Brand Studio (via Pro Unlimited), Los Angeles, CA July 2022 — March 2023
• Partnered with creatives, strategists and marketing teams on Translate, Cyber Security, Awards Submissions and a Creator Series for YouTube
Contracted by Google Creative Lab (via MixTape Club), Brooklyn, NY January 2022 — June 2022
• Produced 2 - 3 minute documentary style films for Grow with Google including “Interview Warmup,” a tool engineered by Creative Lab to help prepare
for a job interview and “Agrology,” a start-up company that uses Google Cloud and TensorFlow to help farmers grow more sustainably
Contracted at Google Brand Studio (via Pro Unlimited), Los Angeles, CA December 2019 — December 2021
• Highlights included producing the 2021 Year in Search film, “Two Drummers with Fred Armisen and Jason Barnes” and “A Little Help Before the Super Bowl :90”
• Profiled Black-owned businesses and Small Medium Businesses (SMBs) in films during the height of the pandemic; most notably Ben’s Chili Bowl in Washington, D.C. and The Four Way
Restaurant in Memphis, TN
Bartle Bogle Hegarty, West Hollywood, CA October 2019 — December 2019
• Collaborated with creative and marketing teams across Samsung, AmEx, Quibi and Google accounts
Omelet, Culver City, CA September 2019 — October 2019
• Clients included Netflix and Guardian Insurance
TBWA\Chiat\Day, Los Angeles, CA November 2018 — August 2019
• Production lead on McCafé “Refresh” and McDonald’s “Wake Up Breakfast” TV Campaign
MullenLowe, El Segundo, CA April 2018 — September 2018
• Whole Foods Market: Amazon + Seasonal TV commercials, “Back to Routine” and “Summer Social” IG Stories
TBWA\Chiat\Day, Los Angeles, CA August 2017 — March 2018
• Start Today: ZOZO Suit Launch, Intel “Rework the Workplace,” YouTube: “The Greatest Stories Ever (Re)Told,” Viking River Cruises
72andSunny, Los Angeles, CA February 2017 — July 2017
• Coors Light, Target, eBay Pitch, Google
180LA, Santa Monica, CA June 2016 — December 2016
• Miller Lite: Spelled Different Because It's Brewed Different Campaign
72andSunny, Los Angeles, CA / New York, NY May 2014 — May 2016
• Coors Light “Whatever Your Mountain” Launch, Samsung “Big Decisions” Campaign, Activision: Skylanders Superchargers Launch,
Samsung SUHD TV, Note 4 and Curved TV Launches, Google: Fiber TV
Pitch, Culver City, CA February 2014 — April 2014
• Living Spaces: 2014 Brand TV Campaign
72andSunny, Los Angeles, CA September 2013 — December 2013
• Google: Chromebook
TBWA\Chiat\Day, Los Angeles, CA March 2013 — June 2013
• Nissan Altima
180LA, Santa Monica, CA November 2012 — February 2013
• Sprint: Boost Mobile
Grey, San Francisco, CA September 2012 — October 2012
• Reliant Energy
TBWA\Chiat\Day, Los Angeles, CA March 2012 — June 2012
• 2013 Nissan Altima Launch
Broadcast Producer, W+K, Portland, OR February 2011 — February 2012
• Managed budgets from $3K — $4 million for Nike, Levi's, Old Spice, Chrysler and pro bono accounts
• Produced Old Spice TV commercials to launch brand in Brazil and repurposed for Global and North American markets
• Old Spice "Motorcycle" received a Bronze Lion at the 2012 Cannes Festival, two Clios and an ADDY
Broadcast Producer, TBWA\Chiat\Day, Los Angeles, CA May 2007 — January 2011
• Produced broadcast and integrated content for Pedigree, Nissan, Visa, Infiniti, PlayStation and LA Times
• Traveled across country with the Nissan LEAF Drive Electric Tour creating branded content for social media
• Developed award strategy for TBWA resulting in two Grand Prix, four Gold Lions, a Silver and a Bronze at Cannes in 2010
• Panelist alongside the country's leading music supervisors at the NXNE Music Festival.
AWARDS + ACHIEVEMENTS
• 2022 One Show: Bronze Pencil, Creative Use of Data, Storytelling
• 2022 International ANDY Awards: Gold, Craft
• 2021 D&AD Awards: Yellow Pencil: Digital/Search and Display; Wood Pencil: Integrated/Large Business; Shortlist: Impact/Initiatives/Brands
• 2021 One Show: Gold Pencil: In-House: Social Impact; Silver Pencil: Agency-Initiated & Originated Projects; Bronze Pencil: Digital Project
• 2013 International ANDY Awards: Gold, Television
• 2012 Cannes Lions International Advertising Festival: Bronze, Film
• 2012 D&AD Awards: Winner, Film Advertising Crafts/Special Effects for Film Advertising
• 2012 CLIO Awards: Bronze, Television/Cinema: Bronze, Direction
• 2012 ADDY Awards: Bronze
• 2012 London International Awards: Finalist, TV/Cinema/Online Film/Production/Post Production
• 2012 AICP Shortlist: Direction, Production Design, and Advertising excellence in a Single Commercial
EDUCATION
• Bachelor of Arts Degree, McGill University
REFERENCES
• Available upon request